Cognitive Engineering

National Treasures


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On the hunt: what does it take to be a National Treasure?
In this podcast, we discuss what it takes to be awarded National Treasure status: from niceness metrics and longevity to likeability and media endorsement. We reason why David Attenborough most definitely is a National Treasure while Bradley Walsh—alas—probably isn't, and predict who might be bestowed the honorific in decades to come.
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Cognitive EngineeringBy Aleph Insights

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