Jon Gelberg says that native advertising is a way for advertisers to connect with the audience of the publication they’ve chosen to work with. It is under the umbrella of content marketing.

Jon is the Executive Editor at Inc. Media and has won over 20 awards in journalism and content marketing. On this episode, he explains what native advertising is and how it can be a revenue stream for you if you have a blog or you’re writing content anywhere.

He also says that there's no writer out there that every article they write sings and so, it is crucial to build trust with your audience and to be consistently good. When you do that, you can create content that resonates with your audience. Get all the resources for this episode and listen to more at https://www.thrivinglaunch.com