n this episode, we delve into the recent launch of Naver's dedicated shopping app, 'Naver Plus Store,' and its potential impact on the South Korean e-commerce market . We explore how this move signifies Naver's intensified focus on e-commerce , marking their first new standalone app since Naver Pay five years ago

n this episode, we delve into the recent launch of Naver's dedicated shopping app, 'Naver Plus Store,' and its potential impact on the South Korean e-commerce market . We explore how this move signifies Naver's intensified focus on e-commerce , marking their first new standalone app since Naver Pay five years ago

Naver's Bold Move: Challenging the E-commerce Landscape with AI

Hi everyone, and welcome to "The K-Scoop: Seoul Office View"! This is a global podcast created by August, a media newsletter run by Korean media experts. The original content was written in Korean and we produced it in English with the assistance of Google Notebook LM. If you'd like to read more articles and see the original Korean version, please find the links below.

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Naver's Bold Move: Challenging the E-commerce Landscape with AI

Naver's Bold Move: Challenging the E-commerce Landscape with AI