How can data drive change and innovation in a traditional and global sport? Join host Jason Foster for a fascinating conversation with Thomas Musson, the head of data at The R&A, the governing body for golf. They discuss Thomas's career journey from sales to data, the challenges and opportunities he faced along the way, and the skills and qualities of a strategic data leader. They also explore the role of data in the governance and growth of golf, the projects and initiatives that The R&A is involved in, and the value of aligning data work with the organisation's values and vision. ***** Cynozure is a leading data, analytics and AI company that helps organisations to reach their data potential. They work with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and change management and leadership. The company was named one of The Sunday Times’ fastest-growing private companies in 2022 and 2023 and named the Best Place to Work in Data by DataIQ in 2023.For more information, visit www.cynozure.com. Check out our free AI Scorecard and we'll send you a personalised report that outlines what's needed to drive innovation to your business and be competitive.