The Live eCommerce Podcast

Navigating AI and Human Contributions in Video Commerce Content Creation


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Join us in the first episode of season 2 of the live ecommerce podcast where we sit down with Emily O'Connor Kefs, CEO of ContentWriters.com. Emily, a seasoned professional in the content marketing and SEO world, offers a unique glimpse into the ever-evolving content landscape.


Throughout the podcast, we delve into the impact of the AI revolution on content creation and how Emily's team is navigating this new frontier. Learn the delicate balance between the use of AI technology and content writing.


One of the central discussions revolves around the key differences between human-generated and AI-generated content, especially in the context of commerce. Emily eloquently describes the unique value each brings to the table, providing listeners with deep insights into the future of content marketing.

In the latter part of the discussion, Emily also dives into the diverse types of writers and their roles in video commerce. We talk about the potential benefits a specific type of writer might bring when moderating livestream chats and of course the importance of a blueprint to run smoothly your show. 

PS: Well you know this description was not entirely human generated but the pod was, and it’s full of surprise. Tune in and listen :)


Join the Live eCommerce private community: https://get.estreamly.com/community/

Meet Emily https://www.linkedin.com/in/emilykefs/ 


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The Live eCommerce PodcastBy Nicolas Bailliache