Join Joanne Farquharson, President & CEO of Foothold America, as she interviews Benjamin Pik, co-founder of Expand CPA, in this insightful episode about US market expansion. Benjamin, a triple-qualified CPA in France, US, and Canada, shares expert guidance on navigating GAAP differences, choosing the right business structure, and managing international tax compliance. Learn about critical considerations for French companies expanding to the US market, including entity selection, transfer pricing, and cross-border accounting challenges. Whether you're a startup exploring US opportunities or an established company planning international growth, this episode offers valuable insights from a leading expert in Franco-American business expansion.