In today's booming creator economy, success demands more than just producing great content – it requires a strategic understanding of the business behind the creation. As more creatives pursue content creation as a full-time career, they often find themselves unfamiliar with the path to sustainable growth and scalability. Enter Avi Gandhi, a renowned creator economy expert bridging this knowledge gap through his acclaimed newsletter, Creator Logic. With over 15 years of experience spearheading successful creator partnerships, from launching Vine stars to representing Hollywood celebrities - Avi brings unparalleled insights into navigating the complexities of the creator culture and business. Follow Avinash Gandhi on LinkedIn and subscribe to his newsletter Creator Logic.

Hosted by Nevin Thomas, The Creator Process is a podcast series that delves into the world of content creators, exploring their creative journeys and the impact of the rapidly expanding creator economy. Follow us on Instagram for more content on this podcast series.