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Navigating the Numbers: Using Data to Identify Trends and Best Practices in Collegiate Athletics
Original air date: April 7, 2020
Navigate Research Founder and CEO AJ Maestas and President Jeff Nelson help analyze recent data and share insights for athletics departments looking to make actionable decisions based on industry research. This session features discussions surrounding: - Trends in TV viewership and consumption - Shifting to social, digital & mobile - Ticketing strategies that drive your fans to the game - Differences in professional vs. collegiate best practices. Click here to view the presentation slides in PDF Format.
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By AD NACDAOriginal air date: April 7, 2020
Navigate Research Founder and CEO AJ Maestas and President Jeff Nelson help analyze recent data and share insights for athletics departments looking to make actionable decisions based on industry research. This session features discussions surrounding: - Trends in TV viewership and consumption - Shifting to social, digital & mobile - Ticketing strategies that drive your fans to the game - Differences in professional vs. collegiate best practices. Click here to view the presentation slides in PDF Format.