Restaurant and Bar News

Navigating the Restaurant Industry: Challenges and Opportunities in 2025


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The restaurant and bar industry continues to navigate challenges and opportunities as we move into the second quarter of 2025. Recent data from the National Restaurant Association shows sales at eating and drinking establishments reached $95.7 billion in February, up 0.9% from January but still below pre-pandemic levels when adjusted for inflation.

Supply chain disruptions remain a concern, with 65% of operators reporting delays or shortages of key food items in the past month. However, there are signs of improvement, as this figure is down from 80% in late 2024. Rising food costs also persist, with wholesale food prices up 3.2% year-over-year in February.

Labor shortages continue to impact the industry, with 62% of operators saying they are understaffed. To address this, major chains like Chipotle and Starbucks have recently announced wage increases and expanded benefits. Chipotle raised its average hourly wage to $17, while Starbucks is increasing pay by 5-7% for tenured employees.

Technology adoption is accelerating, driven by labor challenges and changing consumer preferences. McDonald's announced plans to test automated drive-thru ordering at 50 locations this year. Meanwhile, Toast reported a 45% year-over-year increase in restaurants using its digital ordering and payment platforms.

Delivery and takeout remain crucial revenue streams. DoorDash reported that its gross order value grew 20% in Q1 2025 compared to the previous year. However, many restaurants are pushing to bring delivery in-house to reduce commission fees.

On the regulatory front, several states including California and New York are considering legislation to make pandemic-era outdoor dining expansions permanent. This could provide a boost to restaurants still recovering from COVID-19 losses.

Despite ongoing headwinds, industry sentiment is cautiously optimistic. The National Restaurant Association's Restaurant Performance Index stood at 101.3 in February, indicating expansion. As warmer weather approaches and COVID-19 concerns wane, operators are hopeful for a strong spring and summer season.
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