In this episode, we delve into the world of entrepreneurship in the tour guide industry in Japan. Our guest (Nicki) shares her unique journey of starting and running a successful business, dealing with seasonal challenges, nurturing a multilingual team, and prioritizing sustainability. She offers valuable insights on learning from mistakes, the importance of customer service, and the role of continuous learning and networking in business growth. You can tune in for an inspiring conversation filled with practical advice and key takeaways for both budding and seasoned entrepreneurs.