In this episode of Product-Led Growth, host Thomas Watkins sits down with David Hirschfeld, CEO of Tekyz, to unpack the biggest mistakes B2B software startups make—and how to avoid them. Drawing from his work with over 90 startups, Hirschfeld introduces his "Launch First" methodology, emphasizing the power of early validation through pre-launch sales and focused customer engagement. The conversation challenges popular assumptions around freemium models, highlights the dangers of falling in love with the product instead of the problem, and provides a clear path to product-led growth through strategic, revenue-driven launches. Whether you're an early-stage founder or refining your go-to-market strategy, this episode is packed with hard-won insights and actionable advice.

If you're looking to streamline operations, enhance digital engagement, and drive growth, Tekyz is your go-to partner. With a proven track record and a commitment to excellence, David Hirschfeld and his team are ready to take your business to new heights.

Contact Tekyz Today to explore tailored solutions that can redefine your business success.

Want to connect with David Hirschfeld? Click on the following link to connect with David on Linked In: http://link.tekyz.com/davidlinkedinpodbean 

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