What do you do when a black swan hits you hard? Ok, so whether COVID-19 really was a black swan is highly debatable - but let's leave that aside and acknowledge that many a business was taken by surprise by the rapid developments following the outbreak of a global pandemic. Events and retail are two sectors experiencing a grave impact of the associated lockdowns. Frederikke Schmidt, Founder and Creative Director of Roccamore, producing and selling comfortable and stylish high heels, has had to rethink the sales process drastically. How do you facilitate for customers to try on shoes to feel the difference under circumstances like these?  Jasenko Hadzic's Tame was ready to deliver the software to manage multiple large and small events throughout the year. Now, most physical events are canceled or are going virtual. Tune in to hear how Tame has built a virtual event universe and how Roccamore has redesigned its sales process, both in practically no time, in order to thrive in this brave new world. 

This is a recording of the 6th in a series of virtual meetups by byFounders titled The Situation Room. The episode was hosted by Ida Åsle and Eric Lagier on April 29th 2020. 

Sign up for upcoming sessions at https://mailchi.mp/byfounders/situationroom