It’s hard enough for many families to get their bills paid. And depending on what neighborhood you grew up in, it can be even harder. In Minneapolis, the Northside Economic Opportunity Network (NEON) is fighting to create opportunities in its own backyard to help people create better lives for themselves. In this episode, we meet Jasmine McConnell, a North Minneapolis resident whose natural hair journey inspired a line of beauty products that is helping change the way people see her community.