Sign up to save your podcasts
Or
Share Networking in Sin City: Lessons from the Mobile Entertainment Expo
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Networking in Sin City: Lessons from the Mobile Entertainment Expo
SUPPORT THE PODCAST and level up your DJ career. Join our Patreon for exclusive business insights and strategies.
http://patreon.com/MobileDJMastery
In this high-energy episode of the Mobile DJ Mastery Podcast, DJ2FOUR7 welcomes back DJ Matty F for a deep dive into his recent game-changing trip to Las Vegas for the Mobile Entertainment Expo (MEX). Matty F shares his firsthand experiences navigating the massive US conference scene, the powerful impact of networking with industry heavyweights, and the invaluable lessons he learned regarding speed of communication and marketing psychology.
KEY TAKEAWAYS
Speed is Currency: In the modern market, particularly with Gen Z and Gen X clients, failing to respond to an inquiry within minutes often means losing the booking entirely.
Leveraging AI for Admin: Matty F discusses using Sintra, an AI tool that creates "digital employees" tailored to your business data to handle everything from SEO audits to social media drafts and email responses.
The "Gift Card" Marketing Strategy: Instead of standard business cards, Matty F advocates for high-quality, embossed plastic cards labeled as $50 gift cards, which carry higher perceived value and are less likely to be discarded.
Understanding US vs. UK Margins: The episode highlights the stark difference in DJ pay between markets, noting that mid-tier US wedding DJs often command $3,500 to $4,500 for a full day.
Navigating US Business Logistics: Matty F details the rigorous process of expanding to the US, including registering an LLC, obtaining a Tax ID, and the long-term goal of securing a business Green Card.
BEST MOMENTS
"If you don't react quickly in responding back to these people... they're gone. They've moved on."
"I've now officially registered DJ Matty F Events in the US. It is a legitimate company... with a US bank account."
"It's not a business card; it's a gift card. The fact that there's money value to it actually holds people to keep that card."
"I've now got 12 digital friends that are helping me out... it's freed up my time to not constantly be checking on things."
"The US is huge, man. The opportunities over there are just... it's almost endless. It's infinite."
OUR SOCIAL LINKS
https://dj2four7.com/
https://www.instagram.com/dj2four7/
https://www.instagram.com/mobiledjmastery/
https://www.tiktok.com/@2four7dj
HOST BIO
With over 20 years in the entertainment industry, DJ 2FOUR7 brings a wealth of experience to this podcast. From DJing in bars, clubs, and festivals to hosting nightclub events and promoting large-scale festivals, DJ 2FOUR7 has done it all. As one of the first urban promoters to launch an international independent festival in Malta, he also built and managed his own distribution and marketing business. During the lockdown, DJ 2FOUR7 created a groundbreaking pop-up DJ concept that achieved massive online success. Today, he leads a thriving entertainment business specialising in weddings and corporate events. Combining innovation, passion, and humour, DJ 2FOUR7 is the ideal guide to help aspiring DJs elevate their careers.
This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/
View all episodes
By DJ 2FOUR7SUPPORT THE PODCAST and level up your DJ career. Join our Patreon for exclusive business insights and strategies.
http://patreon.com/MobileDJMastery
In this high-energy episode of the Mobile DJ Mastery Podcast, DJ2FOUR7 welcomes back DJ Matty F for a deep dive into his recent game-changing trip to Las Vegas for the Mobile Entertainment Expo (MEX). Matty F shares his firsthand experiences navigating the massive US conference scene, the powerful impact of networking with industry heavyweights, and the invaluable lessons he learned regarding speed of communication and marketing psychology.
KEY TAKEAWAYS
Speed is Currency: In the modern market, particularly with Gen Z and Gen X clients, failing to respond to an inquiry within minutes often means losing the booking entirely.
Leveraging AI for Admin: Matty F discusses using Sintra, an AI tool that creates "digital employees" tailored to your business data to handle everything from SEO audits to social media drafts and email responses.
The "Gift Card" Marketing Strategy: Instead of standard business cards, Matty F advocates for high-quality, embossed plastic cards labeled as $50 gift cards, which carry higher perceived value and are less likely to be discarded.
Understanding US vs. UK Margins: The episode highlights the stark difference in DJ pay between markets, noting that mid-tier US wedding DJs often command $3,500 to $4,500 for a full day.
Navigating US Business Logistics: Matty F details the rigorous process of expanding to the US, including registering an LLC, obtaining a Tax ID, and the long-term goal of securing a business Green Card.
BEST MOMENTS
"If you don't react quickly in responding back to these people... they're gone. They've moved on."
"I've now officially registered DJ Matty F Events in the US. It is a legitimate company... with a US bank account."
"It's not a business card; it's a gift card. The fact that there's money value to it actually holds people to keep that card."
"I've now got 12 digital friends that are helping me out... it's freed up my time to not constantly be checking on things."
"The US is huge, man. The opportunities over there are just... it's almost endless. It's infinite."
OUR SOCIAL LINKS
https://dj2four7.com/
https://www.instagram.com/dj2four7/
https://www.instagram.com/mobiledjmastery/
https://www.tiktok.com/@2four7dj
HOST BIO
With over 20 years in the entertainment industry, DJ 2FOUR7 brings a wealth of experience to this podcast. From DJing in bars, clubs, and festivals to hosting nightclub events and promoting large-scale festivals, DJ 2FOUR7 has done it all. As one of the first urban promoters to launch an international independent festival in Malta, he also built and managed his own distribution and marketing business. During the lockdown, DJ 2FOUR7 created a groundbreaking pop-up DJ concept that achieved massive online success. Today, he leads a thriving entertainment business specialising in weddings and corporate events. Combining innovation, passion, and humour, DJ 2FOUR7 is the ideal guide to help aspiring DJs elevate their careers.
This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/