The Sniffer

New Ideas for Mass Customization: Houses and Shoes


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This time, Cathi Bond talks about Cover, an architectural startup that aims to give people customized, small houses - based on their preferences - at a lower cost than hiring an architect to design a home, but with more options than just buying a regular prefab (via PSFK) Meanwhile, Nora Young talks about Adidas' plan to partner with innovative 3D printing company, Carbon, to produce customized midsoles for sneakers (via Technology Review)
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The SnifferBy Nora Young and Cathi Bond

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