In this episode, Kevin describes how he started his career in advertising and marketing. He explains the importance of three fundamental growth steps to creating or relaunching a successful brand: 
Growth Step #1- Knowing your value and The Value Equation.
Growth Step #2 – What does your brand stand for?
Growth Step #3 – Really understand your consumer.

Steve Jobs / What Apple Brand Stands For: https://www.youtube.com/watch?v=keCwRdbwNQY
Simon Sinek Tedtalk Your Why: https://www.youtube.com/watch?v=u4ZoJKF_VuA

If you have any questions about the content in Episode 1 or if you would like to contact Kevin regarding a project please reach out here: [email protected]
For more information on Nifty Picnic Marketing visit here: https://www.niftypicnic.com/