<p>An Unleash Possible return guest, <a href= "https://www.linkedin.com/in/davidmeermanscott/">David Merrman Scott</a>, joins Samantha to talk about the latest edition of his best-selling book, <a href= "https://www.amazon.com/s?k=david+meerman+scott&i=stripbooks&crid=30MMJSWQQ196R&sprefix=David+meer%2Cstripbooks%2C111&ref=nb_sb_ss_c_2_10_ts-doa-p"> New Rules of Marketing and PR</a>. We discuss all the many things that have changed since the first edition of the book.</p>

An Unleash Possible return guest, David Merrman Scott, joins Samantha to talk about the latest edition of his best-selling book, New Rules of Marketing and PR. We discuss all the many things that have changed since the first edition of the book.

<p>An Unleash Possible return guest, <a href="https://www.linkedin.com/in/davidmeermanscott/" rel="noopener noreferrer">David Merrman Scott</a>,&nbsp;joins Samantha to talk about the latest edition of his best-selling book, <a href="https://www.amazon.com/s?k=david+meerman+scott&amp;i=stripbooks&amp;crid=30MMJSWQQ196R&amp;sprefix=David+meer%2Cstripbooks%2C111&amp;ref=nb_sb_ss_c_2_10_ts-doa-p" rel="noopener noreferrer"> New Rules of Marketing and PR</a>. We discuss all the many things that have changed since the first edition of the book.</p>

New Rules of Marketing and PR w/David Meerman Scott

Unleash Possible: A Podcast for B2B Sales and Marketing Leaders is dedicated to sharing strategies and tactics that drive revenue for B2B companies. You’ll learn from the best sales and marketing leaders in the world as they share the revenue catalysts that create the biggest impact in their organizations.

Each episode features topics like: collaboration tools, go-to-market strategies, leadership principles, collaborative processes, building teams, improving communication, sales enablement, B2B sales and marketing alignment, marketing research, product marketing, buyer journey, account-based marketing (ABM), marketing attribution, and more.

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Unleash Possible: A Podcast for B2B Sales and Marketing Leaders is dedicated to sharing strategies and tactics that drive revenue for B2B companies. You’ll learn from the best sales and marketing leaders in the world as they share the revenue catalysts that create the biggest impact in their organizations. Each episode features topics like: collaboration tools, go-to-market strategies, leadership principles, collaborative processes, building teams, improving communication, sales enablement, B2B sales and marketing alignment, marketing research, product marketing, buyer journey, account-based marketing (ABM), marketing attribution, and more.

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New Rules of Marketing and PR w/David Meerman Scott

New Rules of Marketing and PR w/David Meerman Scott