What does neuroscience have to do with human rights advocacy? How can shifting a storytelling framework backfeed a large organization's entire strategy for human rights change? 

Promise Institute Executive Director Kate Mackintosh sat down with our visiting professor and former Head of Impact and Learning for Amnesty International, Danny Vannucchi, to discuss all this and more. Together they explore the nuanced and evolving landscape that is impacting the way large human rights organizations approach their social impact campaigns from the ground up - and working.