Nicola Cairncross is launching a brand new business AND trying three new things in this issue of the Vzine, while talking about the whole concept of New Year's resolutions. Should you make them, is it already too late by 2nd of January and what's the one thing you must NEVER do?

Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross.

Mentioned In The Vzine

Ring light

Facebook Live

BeLive.tv

Nicola's Facebook Page

WritingClubWorld.com

On the blog

Looking Backwards, Looking Forwards

What Worked?

What Didn't Work?

What Did You Learn?

What Will You Do Differently?

What Do You Really, Really Want?

That, Or Something Better!

Own It! 208 | Thoughts On Friendship

Vzine 81 | 5 Little Questions

Vzine 80 | Zapping Tolerations (Revisited)

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Welcome to this weeks Vzine, in today's show I'm going to be trying something completely different, in fact I'm trying two things that are completely different.

One is using Phoebe's ring light which I've just realised is not centred but it seems to be giving off a good enough light to be working with. I'm trying to decide whether I should buy one for myself basically because it does get a bit murky at home in Greece.

And the other thing I'm doing differently this week, is the middle section is comprised of a Facebook Live because I'm testing some theories.

Frank Kern says that if you go live every day, you get more and more engagement each day and you get more views after you stop, after, you know, you close off the Live.

Social Media Examiner say they don't seem to get any views after they close off their Lives. They get great engagement and great view counts while they're Live on Facebook but then it doesn't seem to continue.

Now both of them then upload to YouTube, which I obviously do anyway, and so you know, you can leave residual stuff. The only problem with the Facebook Live which you'll see, is I'm recording this with my nice little camera which gives a fantastic good recording quality, the sound's good too, and if you've got a good light then you're laughing.

But the Facebook Live is not such great quality, even though I'm using the ring light, because it's filming on my laptop and I couldn't work out how to force it to use the camera instead of the laptop, so you'll see that the image quality isn't so good. What I intend to do, is carry on using the camera for the Vzine and just go Live with Facebook every day.

I'm also using a new bit of software called BeLive.TV which I found really easy to use, after I forced it to connect to Facebook the first time. It took a bit of a while to work out how to do that. But I suspect it was user error.

We'll see how we go with the Facebook Live middle section. Do come and join me over on my page - Facebook.com/NicolaCairncrossUK - if you want to come and see any of the live videos over there.

Let's crack on with the show...

Hey, okay, so here we are live and it's the first time I've used this bit of kit so be patient with me. I'm going to be talking about New Year's Eve, New Year's resolutions and all that good stuff.

Did you make any New Year's resolutions? Did you resolve to change your life? Is it already too late? Have you already missed the boat or feel like there is no point in doing it now? Or perhaps you decided you were going to do something on the 1st of January and you haven't done it.

There are a number of people I know who said about a week and a half ago that they would start on the 1st of January and I thought, why don't you just start now?

You know, if you're that keen to do something, why wait until a certain date?

I know psychologically it feels tidier but also I feel that it's showing that you have a lack of commitment and that you don't really believe that you're going to do it yourself.

So what I want to do is talk to you about some of the thing...