Play-to-earn is exactly what it sounds like – a business model where users get to play a game and earn cryptocurrency while doing it.
It’s a very powerful psychological model because it combines two activities that have been driving mankind since the dawn of time – making money and entertainment.
The key component in this model is to give gamers ownership over certain in-game assets and allow them to increase their value by playing the game actively. Usually, in the crypto world, defining the ownership and even transferring it is possible through the use of non-fungible tokens (NFTs).
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