"I was a girly-girl," says Sarah Merrell -- VP of Fletcher Marketing PR -- of her initial trepidation about embracing motorcycling as a hobby, alongside her husband, Jud, an experienced rider.

She may have felt intimidation as a new rider at first, but Sarah Merrell now commands a social media following well into the tens of thousands.

How did she do it?... and how does she continue growing and managing her following base?

In this episode of Fletcher Marketing PR's #MsInterPReted podcast, Sarah speaks candidly about her journey of venturing far beyond her comfort zone to become a widely followed motorcycling enthusiast -- and one who is often pursued by brands within the industry for product recommendations and endorsements.

FOLLOW FLETCHER MARKETING PR:

• Follow Sarah Merrell on Instagram (sarah__merrell); https://www.instagram.com/sarah__merrell/?hl=en 
• Discover Fletcher Marketing PR: https://www.fletchermarketingpr.com/  
• Follow Fletcher Marketing PR on Twitter: @FletcherPR 
• Follow Kelly Fletcher on Twitter: @KDfletcher 
• Follow Mary Beth West on Twitter: @marybethwest