From the biological to the ethereal, Nick Childs gets stories. He should do too, he co-founded a consumer insights research platform that uses neuroscientific principles  (DIRT) to study what goes on in your brain when you’re on Snapchat or watching the latest film at Sundance. No stranger to either himself, Nick creates as much as he nerds out. DIRT offers clients brain-based responses to provide deeper insights and informed solutions. Nick is relentlessly curious and likes to connect stories with people to impact their lives. In this episode, I found out that the pandemic threw up some challenges for Nick and the art of storytelling…

About Nick:(@NickChilds)

From Snapchat to Sundance, Nick knows good stories. Nick is currently co-Founder of DIRT, a consumer insights research platform that uses neuroscientific principles to measure human emotion and revolutionize the bond between creators and audiences. He’s all about stories and searches for the best ways they connect with people to impact their lives.

He’s also insatiably curious, accomplished (writer, director, producer) and has previously held creative leadership positions within WPP, Omnicom and IPG. Beyond advertising, Nick worked with top creatives like Lance Wieler, in the transmedia space too.

Find out more about Nick here.

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