Agile Digital Transformation

Nick Petroski - The impact of generative AI & LLM on the digital agency business model


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Nick Petroski is the founder of Promethean Research, a boutique consultancy which helps digital agencies grow more reliably with higher margins and simpler operations.

In this episode, we discuss how generative AI and large language models are impacting digital agencies. We cover why and how the decline in agency growth started and how the explosion of generative AI since last year's public release of ChatGPT 3.5 further affected digital agencies and their strategies for the future.


Links & mentions:

  • prometheanresearch.com
  • prometheanresearch.ck.page/posts/how-s-your-agency-s-pipeline
  • prometheanresearch.com/artificial-intelligence-is-disrupting-digital-agencies
...more
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