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TOPICS Do they consider themselves a success story?
The acceptance that was an emotional decision to buy the club
How a conversation on holiday after listening to Tranmere’s relegation on the radio prompted the purchase of the club
Asking the hard questions to the previous owner and why the deal nearly faltered
They had financial and legal backgrounds but what did they lack?
Did Nicola encounter sexism when they took over in 2014
What about more passive comments like ‘Is your husband there?”
The three phases of the five-year plan - create space, change business plan, look for investment
Changing the dialogue with the fans
How they communicated a ticket price increase after they had suffered relegation to non-League - and why take-up increased 10%
Why they put a Supporters Trust representative in the management meetings and not on the board
The issue of confidentiality and overcoming issues of trust and fear
The social media strategy that has brought them 34% Twitter followers from overseas
Using educational courses for released players as a revenue driver for the club
How a football club brings in an audience that would normally ignore social services
Using the community scheme to extend the reach of Tranmere in the city with two major Premier League sides
Creating community spirit in Liverpool and whether you could replicate it in other cities
The structural issues in English football and the unintended consequences that harm the lower areas of the pyramid - EPPP and parachute payments
Balancing the success budget v community budget
The ‘danger zone’ of trying to move into the Championship
The club’s early work in Asia - Mongolia
The Indonesian investment, which has seen them take a place on the board and 15% of the club. Why do it and what is the plan?
What the Indonesian side are looking to get from the deal?
Using social media to a commercial relationship in Indonesian
The possibility of developing Indonesian talent at Tranmere
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TOPICS Do they consider themselves a success story?
The acceptance that was an emotional decision to buy the club
How a conversation on holiday after listening to Tranmere’s relegation on the radio prompted the purchase of the club
Asking the hard questions to the previous owner and why the deal nearly faltered
They had financial and legal backgrounds but what did they lack?
Did Nicola encounter sexism when they took over in 2014
What about more passive comments like ‘Is your husband there?”
The three phases of the five-year plan - create space, change business plan, look for investment
Changing the dialogue with the fans
How they communicated a ticket price increase after they had suffered relegation to non-League - and why take-up increased 10%
Why they put a Supporters Trust representative in the management meetings and not on the board
The issue of confidentiality and overcoming issues of trust and fear
The social media strategy that has brought them 34% Twitter followers from overseas
Using educational courses for released players as a revenue driver for the club
How a football club brings in an audience that would normally ignore social services
Using the community scheme to extend the reach of Tranmere in the city with two major Premier League sides
Creating community spirit in Liverpool and whether you could replicate it in other cities
The structural issues in English football and the unintended consequences that harm the lower areas of the pyramid - EPPP and parachute payments
Balancing the success budget v community budget
The ‘danger zone’ of trying to move into the Championship
The club’s early work in Asia - Mongolia
The Indonesian investment, which has seen them take a place on the board and 15% of the club. Why do it and what is the plan?
What the Indonesian side are looking to get from the deal?
Using social media to a commercial relationship in Indonesian
The possibility of developing Indonesian talent at Tranmere