03.02.2020 - By lady-brains
We spoke with Nicole Eckels, founder of Glasshouse, about how selling door-to-door taught her critical sales skills which she used to start and grow a multimillion-dollar brand. In 2006, with Glasshouse Fragrances, Nicole established the scented candle category in Australia and she’s continued to dominate it for the last 15 years. In this episode you’ll learn:
How doing your research is critical to whether your sales pitch will get across the line
Why feature dumping is the sure-fire way for your sales pitch to flop
How being ready to walk away from a deal will boost your credibility in the long-term
Tips to reframe the sales process so that you feel confident and excited to deliver your pitch
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