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How are book sales shaping up in the UK at the moment, and where are the big growth areas? Hazel Kenyon, book research director for the UK and Ireland at Nielsen Book, joins us to explore some of the big trends and opportunities, and tells us about consumers’ changing buying behaviours.
By IPG: helping independent publishers do better businessHow are book sales shaping up in the UK at the moment, and where are the big growth areas? Hazel Kenyon, book research director for the UK and Ireland at Nielsen Book, joins us to explore some of the big trends and opportunities, and tells us about consumers’ changing buying behaviours.