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Nike takes a leadership position as they take a visionary approach to utilizing VR/XR technologies for customer interaction and NFTs. No longer just sports apparel but blurring the lines with new approaches to engage customers across the multiple markets.
 By Barton Goldenberg, Tim Bajarin
By Barton Goldenberg, Tim BajarinNike takes a leadership position as they take a visionary approach to utilizing VR/XR technologies for customer interaction and NFTs. No longer just sports apparel but blurring the lines with new approaches to engage customers across the multiple markets.