Accounting High

#NiksTips on Positioning

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in this episode, we talk about positioning yourself and your accounting firm in the market

#NiksTips for a good Positioning Statement

  1. identifying who you want to work with, who do you help?
  2. what makes you different,
  3. how you can help those clients,
  4. what pain points you’re solving,
  5. what is the emotional payoff for the customer

    6. shout outs:

    EarmarkCPE, cloud accounting podcast, Blake Oliver and David Leary, BNACPA.com, Jason Ackerman, Padgettnc.com/team, Rlz.io, Jason Staats

    ... and stay tuned for some #StaatSnacks and #CPAliens

    ...more
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