<p>After auditing hundreds of Shopify brands, Zak Cassady-Dorion has a clear message: You’re missing easy revenue. He joins Drew to reveal his retention-first approach, killer Klaviyo playbook, and why PostPilot is his secret weapon.</p>

After auditing hundreds of Shopify brands, Zak Cassady-Dorion has a clear message: You’re missing easy revenue. He joins Drew to reveal his retention-first approach, killer Klaviyo playbook, and why PostPilot is his secret weapon.

NM Live: Turn Retention into Your Most Profitable Channel with Zak Cassady-Dorion, CEO of ECD Digital Strategy

The Nerd Marketing Ecommerce Podcast is a series of conversations about growing an ecommerce business. It's by CEOs and CMOs for CEOs and CMOs. Ecommerce veterans and 20-year operators Drew Sanocki and Michael Epstein deliver clear, actionable, data-driven strategies.

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NM Live: Turn Retention into Your Most Profitable Channel with Zak Cassady-Dorion, CEO of ECD Digital Strategy

NM Live: Turn Retention into Your Most Profitable Channel with Zak Cassady-Dorion, CEO of ECD Digital Strategy