Back in March I ran into a really rad chick, whose team at cARTel had created a a brand activation at SXSW in Austin, Texas. And today that rad chick, Negin Singh, joins me on the Art of Doing Podcast.

Negin is the Founder and CEO of the experiential production company, cARTel: Collaborative Arts LA, which produces BROKE LA, No Budget Film Festival, among countless other immersive experiences. Negin is an Experiential Producer, a creative in tech, a branding expert, a spoken word artist, a self appointed part-time matchmaker, a rescuer of weird dogs, a devotee of stickers. She also once held the very Silicon Valley title, "Director of Inspiration" at Augmented Reality developers, DAQRI.

She has been profiled on the White House Blog, Hello Giggles, Pivot TV, OC MAGAZINE, and was named one of the top 30 Indian Entrepreneurs under 30 by India Current Magazine.

On this episode we talk about what inspired her to launch a business creating unique, immersive experiences for herself, her friends, and for big corporate clients. We talk about what it was like to be raised by two entrepreneurial parents and the amazing advice her dad, Banka, gave her that she still replays to this day. And we talk about the root of it all...connection...the simple, yet magical gift, of bringing people together.

To learn more about Negin & her work, visit

cARTel: Collaborative Arts LA at http://www.wearecartel.org/

YouTube at https://www.youtube.com/watch?v=J-IhXUH9FAo

Instagram: @cartelarts