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No-Buys and Rental Renaissance
Is not buying into consumerism the new luxury flex?
This week, we examine how creators and consumers are pushing back against overconsumption, embracing capsule wardrobes, rentals, and rewear culture instead of fast fashion hauls:
- Why renting your faux fur and calling it a “conscious flex” is the new it-girl energy
- The rise of anti-haul content and creators getting real about shopping addiction
- Why fast fashion rebrands (👀 PLT) are missing the mark with Gen Z
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By Melissa Kontu, Christine Goos, Janni Widerholm
5
66 ratings
Is not buying into consumerism the new luxury flex?
This week, we examine how creators and consumers are pushing back against overconsumption, embracing capsule wardrobes, rentals, and rewear culture instead of fast fashion hauls:
- Why renting your faux fur and calling it a “conscious flex” is the new it-girl energy
- The rise of anti-haul content and creators getting real about shopping addiction
- Why fast fashion rebrands (👀 PLT) are missing the mark with Gen Z