The Daily Hustle Podcast

No Filter Network 🎙 Our Story


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A few years ago, I was at MLB Network during the World Series waiting to go on air immediately after the game. That’s when GiGi from our social media team came into our office and asked if she could film us watching the World Series and “Go Live” on Facebook with it...

My office mates were long time big leaguer Carlos Peña and TV host Paul Severino, who is now the play by play guy for the Marlins.

We all hesitated at first then realized 3 dudes chillin and watching a game had the potential to be mildly entertaining, so we gave it a shot.

GiGi fired on her iPhone camera and away we went... Just 3 bro’s sitting in a room bullshitting and reacting live to World Series action.

Somewhat surprising to all of us, the 3 stooges makeshift broadcast was a HUGE hit.

At this point, bells went off and I quickly came to the realization that many fans no longer wanted to hear the traditional water downed filtered commentary provided by 2 people in suits & ties having to watch every word coming out of their mouths. 🤐

This is a much different generation that much prefers organic content predicated on social interaction as opposed to politically correct cliches strictly monitored by leagues, teams, TV executives and the FCC.

Fast forward a year when my family and I were having a BBQ with our neighbors in Half Moon Bay, the Manuele’s, Joe, Karin and their daughter Maia (who is best friends with our middle daughter Cali). 

Joe was the CEO of Highfive Technologies at the time and just so happened to be a die hard sports fan... Knowing I was a broadcaster, he prefaced his question with “no offense,” then asked if I ever watched a game and wished I had other commentators calling the action, or if I ever wanted to take over the broadcast myself?

My response... “ALL THE TIME.”

As a matter of fact, I had just watched the Westminster Dog Show and wanted to commentate so badly that I reached out to an old buddy at Fox (who televised the event) and told him I would quit my job if he was able to get me on the dog show broadcast team. 🐶 

Immediately, I told Joe about my experience with the alternative broadcast from our MLB office during the World Series, how much fun it was and how much of a crazy success it turned out to be.

There was no doubt in both of our minds that this was the future of commentating and a way to democratize an industry that has been suppressed under federal regulations and a corporate dictatorship since its inception.

After a few more tequilas that night, No Filter Network was born and we began the process of making our vision become a reality.  

In February, we incorporated the business, hired Cooley LLP as our law firm, trademarked No Filter and raised a sizable chunk of seed money.  The No Filter Network platform was then developed and built by our badass team of engineers on the brand new Dolby IO platform. 

Our No Filter objective is simple:
Become the highest quality & most interactive live streaming platform on the market while offering users unprecedented organic content and monetization capabilities… 

“Yea yea yea… I’ve heard this song & dance before Byrnes… Why would I possibly use No Filter Network when I have all of these other live streaming options. What makes you think No Filter is so special?” 

Well, good morning Mr. SuperSoft… I thought you would never ask! 

Money - No Filter offers the most comprehensive and easy to use monetization solution ever seen on any social networking or live streaming platform. Beyond earning money for each show, there is a “Tip” option for viewers, so let’s make sure to always bring our A game!
Easy Usability - Name the show, set the time, set the price, set the amount of tickets we want to sell,
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The Daily Hustle PodcastBy Eric Byrnes

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