Most startups don’t fail because they run out of money.
They fail because they never had product–market fit.

In this brutally honest episode of Everything Startups with XIFAQ, Affaque breaks down why founders keep scaling products nobody truly wants, burning investor capital, exhausting teams, and faking traction instead of solving real pain.

We cover:

• What product–market fit really means

• Why “we’re still early” is the most dangerous lie in startups

• How to tell if users actually need your product

• Why hope is not a business model

If your startup needs marketing to survive, you don’t have PMF, you have a problem.

Listen before you raise, hire, or scale.

🎙️ Everything Startups with XIFAQ

Reach Affaque here: https://www.instagram.com/onlyaffaq/