The Next Idea

Nobel Prizes show that the biggest innovations are happening at molecular level


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The Next Idea I spend a lot of time looking for the future. I never really find it. Humans are too unpredictable. Innovations are like teenagers. They’re never really sure what they want be when they grow up, if they grow up at all. You can only hope they find their rightful place in the world somewhere along the way. On the rare occasion that I get a real glimpse of what will happen next, it’s because I took the time to get beyond the “cool factor” of innovation to see the emerging science that
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The Next IdeaBy Mark Brush