This week, I invited my my friend and collaborator, Spencer Davis. Spencer is a visual artist and design consultant in Seattle. We talk about how he finds balance as a creative who’s building a business. Why he chooses to co-create with his clients. And what it means for consultants and designers to evangelize for their customers. We also get into why every artist, creative brand, and business needs to build a visual identity now and hiss thoughts on why handwritten logos are the next big thing.