I met Matt from the Northampton Sneaker Company about a year ago now and was inspired by his 15 mile source map. His shoes are designed and made in the town where he grew up. This podcast looks at what he does and why he does it. With the shoe and apparel sectors being only five years from losing key skills into retirement forever it is important to buy British when you can. Once upon a time every town had a thing it was known for. Increasingly we have towns and cities that could be "anytown". This podcast looks at the importance of UK manufacturing and how the shoe industry runs through Matt's blood - literally.