This week, Ira spoke with Nada Lena Nasserdeen, author of Rise Up For You, Closing The Gap Between You and Your Potential. In this motivational episode of “Ira’s Everything Ba-gel,” Nada talks about why she stresses “self-development” instead of self-help”; how she develops strategies for clients in addition to the insights they understand; of how the personal and the professional cannot be separated; why she insists (for herself) of nine hours of sleep a day; honoring your values; the six pillars to success; and why she builds success on a holistic level.