Today we chat with Obi Asika a Nigerian creative industries entrepreneur. He is known for his involvement in the growth of Nigeria’s music industry, as the founder and CEO of Storm 360 - an indigenous music label that spawned entertainers including Naeto C, Ikechukwu, Sasha P, General Pype, L.O.S., Ms. Jaie, Tosin Martins, and Yung 6ix.
He is a founding partner of Dragon Africa - a Strategic Communications Firm based in London, Lagos, and Accra, and is the Chairman of OutSource Media, a leading communications and content production company. Asika also sits on the board of the Collecting Society of Nigeria (COSON)., and is a prominent figure in laying the infrastructure for the growth and development of the media & entertainment industry.
In this episode, Obi tells us the story of his journey, his evolution, and his reinvention.
Now let’s head over to Obi.