Onward Creatives

OC074: Your customer is the hero! Building a customer-centric business

08.03.2017 - By Valentina and Jack FussellPlay

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What do Airbnb, Amazon, Chick-fil-A, Starbucks, Disney, Uber, Apple, Netflix and Southwest Airlines all have in common?  Two things, they're all brands that we love and that they're all brands that are customer-centric. If we want to build customer-centric businesses we need to do three things: 1. Choose Customer Experience over Customer Service 2. Know your customers. 3. Operationalize everything around the customers.    

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