This Girlfunds episode continues the HousingWire Daily Women of Influence podcast miniseries. The episode features 2020 HW Woman of Influence and OJO Labs Chief Marketing Officer Karen Starns. She was also named a 2021 HousingWire Market Leader for her work transforming the fast-growing brand into a real estate powerhouse.

Starns has more than 20 years of experience building two of the biggest names in consumer tech, Amazon and Microsoft, giving her a unique perspective on the tech developments in the real estate industry. During the episode, Starns shares her thoughts on the state of tech in the housing industry compared to other tech industries, addressing the idea that housing has been historically behind when it comes to tech.