Unlock the secrets to aligning your team's initiatives with real business value! In this video, we break down the art of translating high-level OKRs (Objectives and Key Results) into actionable strategies that truly move the needle. Discover the four essential value buckets every organization should focus on—increasing revenue, protecting revenue, reducing costs, and avoiding future costs. With practical examples and clear frameworks, you'll learn how to categorize your initiatives, justify their impact, and drive meaningful results for your business. Perfect for product managers, team leads, and anyone looking to make their work count!

Chapters

00:00 Introduction: The Challenge of Aligning OKRs

01:49 Understanding Business Value: The Four Value Buckets

02:54 Value Bucket 1

04:44 Strategies for Value Bucket 1

07:05 Value Bucket 2

08:13 Strategies for Value Bucket 2

11:05 Value Bucket 3

12:47 Strategies for Value Bucket 3

14:13 Value Bucket 4

15:46 Strategies for Value Bucket 4

17:31 Recap: Applying the Value Buckets

18:11 Closing Thoughts & Next Steps

WHO AM I? 👩🏾 I'm Detan! I'm a Product Manager in Canada. I help mid-level Product Managers gain clarity and distinction in their work and career journey.

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