The Prajwal Haniya Podcast

OLA | A case study | Ep19


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Ola initially started off as Olatrip.com a small website venture that offered weekend trip packages. It was started as a startup business by two IIT Mumbai graduates Bhavish Aggarwal and Ankit Bhati. Ola cabs were founded on 3 December 2010.

Ola is a Spanish term which means hello!

In the year 2015 Ola also started its auto services in Chandigarh, Indore, and Jaipur. In March 2016, Ola started its two-wheeler services in Bengaluru as a trial venture. Until September 2015 Ola was valued at around $5 billion in markets. Taxi for sure as acquired by ola in march 2015 for $200 million. The company averages a total of about 150,000 bookings per day and has the highest market share in India of 60%.

References:

www.iosrjournals.org


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The Prajwal Haniya PodcastBy Prajwal Haniya