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Direct mail remains one of the most effective ways to connect with motivated sellers when done right, helping real estate investors find off-market deals even in competitive markets. This episode provides a seven-step blueprint for creating direct mail campaigns that build trust and generate real estate opportunities.

• Start small by focusing on just one town you know extremely well
• Target motivated sellers facing real challenges (vacant homes, pre-foreclosures, tax liens, code violations, divorce, probate)
• Follow the "law of seven touches" - consistency builds trust over time
• Approach sellers with genuine empathy and understanding of their situation
• Focus on the outcome and relief you're offering, not just buying their house
• Keep your call-to-action simple - just ask for the meeting
• Position yourself as someone worth meeting, not trying to close the deal in a mailer

Thanks for listening to Demos to Dollars. If today's episode helped you move one step closer to your first or next deal, do me a favor follow us wherever you get your podcasts so you never miss a show. I'm grateful to be part of your journey. Now get out there and get cracking.

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