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OLIverse - 17 - ARCHITECTURE - Carlo Scarpa and the Olivetti Store in Venice
Design in Every Detail: The Olivetti Store in Venice
This episode explores Olivetti’s belief that beauty and function should define not just its products, but its spaces — including its retail stores. At the heart of this vision stands the Venice showroom, designed in 1957 by Carlo Scarpa, a masterpiece of architecture, balance, and precision.
Set near St. Mark’s Square, the store embodied Olivetti’s identity through spatial elegance and material innovation. Though it later closed for economic reasons, today it lives on as a public museum thanks to the FAI, preserving both Scarpa’s genius and Olivetti’s cultural legacy.
This episode explores Olivetti’s belief that beauty and function should define not just its products, but its spaces — including its retail stores. At the heart of this vision stands the Venice showroom, designed in 1957 by Carlo Scarpa, a masterpiece of architecture, balance, and precision.
Set near St. Mark’s Square, the store embodied Olivetti’s identity through spatial elegance and material innovation. Though it later closed for economic reasons, today it lives on as a public museum thanks to the FAI, preserving both Scarpa’s genius and Olivetti’s cultural legacy.
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By Archivio Storico OlivettiDesign in Every Detail: The Olivetti Store in Venice
This episode explores Olivetti’s belief that beauty and function should define not just its products, but its spaces — including its retail stores. At the heart of this vision stands the Venice showroom, designed in 1957 by Carlo Scarpa, a masterpiece of architecture, balance, and precision.
Set near St. Mark’s Square, the store embodied Olivetti’s identity through spatial elegance and material innovation. Though it later closed for economic reasons, today it lives on as a public museum thanks to the FAI, preserving both Scarpa’s genius and Olivetti’s cultural legacy.
This episode explores Olivetti’s belief that beauty and function should define not just its products, but its spaces — including its retail stores. At the heart of this vision stands the Venice showroom, designed in 1957 by Carlo Scarpa, a masterpiece of architecture, balance, and precision.
Set near St. Mark’s Square, the store embodied Olivetti’s identity through spatial elegance and material innovation. Though it later closed for economic reasons, today it lives on as a public museum thanks to the FAI, preserving both Scarpa’s genius and Olivetti’s cultural legacy.