We believe in Threes -- for there is power in the multiple choosing! -- but, why? We consider Sigmund Freud's fascinating essay, "The Theme of the Three Caskets" to help divine answers in our need for a triple choice. Shakespeare's "The Merchant of Venice" and "King Lear" hold clues to caskets of gold, silver and lead and -- in the final absorption -- we find the unadorned, instinctual, reflexive, viral, choosing of The Goddess of Death as the real value in every human life.