Hospitable

Omniboost's Selling Cycle with Romano Ruijtenburg


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We sit down with Romano Ruijtenburg, Sales Lead at Omniboost, to uncover what truly sets Omniboost apart: consultative SaaS selling, deep technical collaboration, and building long-term partnerships in the hospitality industry.

From solving the complex Midas Hospitality integration across legacy PMS systems to managing clients across time zones, Romano shares how Omniboost simplifies data unification at scale — with a human touch.

🧩 Topics Covered
- What is consultative SaaS selling?
- The Midas Hospitality case study: PMS to accounting automation
- How Omniboost supports 8500+ integrations in 85+ countries
- Legacy tech challenges (Opera, PEP, ONQ) and Omniboost’s semantic layer
- Why trust and flexibility are key to client success

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📩 Got questions or want to work with us? Drop a comment or connect on LinkedIn.

Learn more at: https://www.omniboost.io

Timestamps

04:30 – The Two-Sided Omniboost Model: Partner vs Direct
05:32 – From Intern to Sales Lead: Romano’s Career Journey
11:41 – Selling Without Selling: How Tech Enables Trust
15:18 – What Is a Semantic Data Layer?
16:39 – Automation at Scale: PMS to Accounting
18:00 – Every Hotel Is Unique — and Why That Matters
18:39 – Consultative SAS in Action: Asking the Right Questions
21:03 – Midas Hospitality: A Case Study in Complexity
24:30 – “It’s Not a Workaround — It’s Innovation”
25:37 – Support and Overcommunication: The Omniboost Difference
28:43 – Global Client Management: How Romano Handles Time Zones
34:40 – The Power of Integrations: 7500 and Counting
37:38 – Why Omniboost Frees Time to Focus on Guests


Connect
Romano Ruijtenburg: https://www.linkedin.com/in/romanoruijtenburg/
Omniboost: https://omniboost.io/
Rob Napoli: https://www.linkedin.com/in/robnap/
Rob Napoli: https://www.robnapoli.com/

Show Produced by: Niranjan Deshpande (Nick), Broken Frames Studio, www.brokenframesstudio.com

#HospitalityTech #SaaSSales #DataAutomation #HotelTech #ConsultativeSelling #Omniboost #HospitalityInnovation #GlobalSales #PMSIntegration #AccountingAutomation #TechLeadership #MidasHospitality #SaaSConsulting #HospitalitySoftware #RobNapoli

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HospitableBy Omniboost