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ON AIR :: Digital Retailing is Dead!
This week ON AIR we welcome Lauren Wolfe, Senior Director of Consumer Experience at Drive Motors which provides an Online Checkout tool for auto retailers, or more popularly referred to as 'Digital Retailing.' Lauren discusses with us how the consumer experience in auto retail is evolving, and how her company is working with dealers to help keep up with consumer’s changing demands.
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By Ryan Jeffrey / AutoBurst MediaThis week ON AIR we welcome Lauren Wolfe, Senior Director of Consumer Experience at Drive Motors which provides an Online Checkout tool for auto retailers, or more popularly referred to as 'Digital Retailing.' Lauren discusses with us how the consumer experience in auto retail is evolving, and how her company is working with dealers to help keep up with consumer’s changing demands.