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On-Chain Data: Key Insights For Web2 Brands Looking To Thrive In Web3 w/ Andrew Damon | Native Asset S2E19


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Today, Andrew Damon joins us to talk about the nuances of on-chain data & why brands should consider shifting towards non-custodial wallets if they want to thrive in Web3.   

Andrew Damon is the Product Data Lead at Palm NFT Studio, the company behind major projects like Damien Hirst’s The Currency & several DC activations including DC Fandome, Bat Cowls, & Harley Quinn’s Freakin’ Awesome Boxes.  

Chapters

3:10 The Issue w/ On-chain Data 

4:20 The Nuances of On-chain Data 

6:30 Tools For Exploring Web3 Data 

7:02 Using Analytics To Front Run NFT Sales 

9:19 How Custodial vs Non-Custodial Wallets Affect Web3 Attribution 

11:30 The Importance of Wallets In A Cookie-less World 

15:33 Why Brands Prefer Custodial Wallets 

22:20 Privacy Implications & Risks With Web3 Data 

25:55 The Crossover Potential For Web2-Web3 Loyalty Programs

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About Native Assets

Native Assets is a blockchain & Web3 firm specializing in educational seminars, detailed research, industry analysis + corporate advising.

Our mission?

To empower you with knowledge + insights to prosper in the new digital asset era - the blockchain era.

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Native AssetsBy Sae'Von Springer