Kirsten Hodge is a volcanologist and science educator. She is currently the Director of the Pacific Museum of Earth (PME), one of the University of British Columbia’s main outreach hubs. At the PME, she oversees how the museum engages, excites, and educates the UBC community as well as local youth and teachers. Her work at the PME provides a link between the fundamental science that shapes our planet (“how science works in general”) to topics that have environmental, economic, and societal importance (“why do we care?“).