Leo Laporte, technology journalist, author and host of the #1 podcast according to Apple iTunes "This Week in Technology" goes on the record about why he majored in Chinese History, how he selects the topics for TWiT, whether or not podcast listeners are influencers, how podcasting is impacting the rules of media relations engagement, how he thinks public relations professionals should adapt to new communications technologies, the challenge RSS poses to terrestrial broadcasters, the risk on spoilers in an on-demand media consumption world and why he hates spin control.